A Shopify app for product questions

Answers where
shoppers ask.

Every store gets the same questions: on every product page, in every language. WhatTheFAQ puts the answers right there. Under the Add to cart button, on a full FAQ page, even in checkout.

  • Free plan to start
  • 0 lines of theme code
  • 14 admin languages

Nexum Ashwagandha

14,90 €

Add to cart

From catalog to answer in three steps.

Connect your store once. After that, writing an answer is the only work left.

  1. 01

    Sync your catalog

    Products, images, languages and markets come in from Shopify, and stay in sync.

  2. 02

    Write once

    Store-wide answers in groups, product answers per product. Or let AI draft them for you to review.

  3. 03

    Publish and place

    Press Publish, then add the WhatTheFAQ block in the theme editor. That's it.

The FAQ library in WhatTheFAQ, grouped by topic Editing one FAQ with a rich text answer
Placements

One library. Three places to answer.

The same answers show up wherever the doubt comes up. Add the WhatTheFAQ block in the editor and choose what it shows.

nexumLiveHorizon Default product Save

Default product

Header

Announcement bar
Header

Template

Product information
Text
Title
Price
Variant picker
Buy buttons
WhatTheFAQ
Add block
Related products

Footer

Footer
Free shipping in Germany from €49

Nexum

Nexum Ashwagandha

14,90 € Tax included.

Strength

300 mg600 mg
−  1  +Add to cart
WhatTheFAQ

Fluent in every language you sell in.

Questions, answers, group titles and the heading follow your store's languages. Translate by hand, or let AI draft the translations and review them before anything goes live.

Sample answers from a demo store. Pick a language.

Looks like your theme. Not like an app.

Colours, spacing, borders, type and the expand icon. Every change shows in a live preview before it reaches your store.

Style settings in WhatTheFAQ

See which answers do the work.

The questions shoppers open most, and where they open them: product pages, FAQ blocks or the full FAQ page.

FAQ opens, sessions, questions opened and opens per session
The most opened questions Opens by storefront placement

Anonymous and consent-gated: an open only counts when the shopper allows analytics. No customer data, ever.

Your storefront doesn't wait for us.

Published answers live in your shop's own metafield and render straight from your theme. A normal page load never calls our servers. We're not even awake for it.

0
requests to our servers on a normal page load
90
days, then recorded opens are deleted
0
customer identifiers collected

Start free. Pay when it pays off.

Every plan has product FAQs, the full FAQ page, translations by hand and all styling options. Billed through Shopify, in USD.

Free

$0 forever

  • 10 FAQ entries
  • Product FAQs and a FAQ page
  • Translations by hand and styling
  • Checkout FAQs (Shopify Plus)
  • Anonymous FAQ analytics
Start free

Growth

$9.99 / month

  • 100 FAQ entries
  • 100 AI credits per month
  • Everything in Free
Try 14 days free

Pro

$19.99 / month

  • 1,000 FAQ entries
  • 500 AI credits per month
  • Everything in Free
Try 14 days free

One AI credit is one draft, one polished answer or one translated entry. Credits reset monthly. No overage charges.

Questions? We know the feeling.

This FAQ runs on WhatTheFAQ, the same block your shoppers would see.

Answer it once.
Right where they ask.

Install WhatTheFAQ